Tag Archives: technology trials
Who takes part in technology trials?
In running trials of a new technology, one always hopes to generate a neat profile of the type of person who will value and use the technology in question. But it never works out quite like that. In every technology … Continue reading
Posted in Psychology, Technology Tagged technology trials, user psychology Leave a comment
Technology, people and paradoxes
As a cognitive psychologist, brought up on a diet of strictly controlled lab experiments, I love the “totally out of control” nature of technology trials (although not always at the time!). However well you plan the trial or design the … Continue reading
Posted in Psychology Tagged b-bug, electric buggy, paradox, psychology, technology trials Leave a comment