Tag Archives: psychology

An Experimental Mix of Birds, Psychology and Art

Background For the past year, I’ve been a member of the ‘Larks and Ravens‘, an experimental group of two artists and a psychologist. We’re exploring how to create visual contexts which trigger people into seeing their world differently for a … Continue reading

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Psychology of car driving – does enjoyment depend on price?

Do people enjoy driving expensive, luxury cars significantly more than cheaper, more functional versions? Research shows that people imagine they will do so and report that they do enjoy it more if asked about their driving in general. The reported … Continue reading

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Can our bodies change our minds?

Raise your arms high above your head and your testosterone levels will rise and make you more likely to take risks…. Wash your hands and you will rate yourself as less guilty… Hold a pen in your teeth (using the … Continue reading

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Twizyology 4 – Low energy travel – a different way of thinking

We own a Renault Twizy and operate a small hire fleet of them via the Eco Travel Network here in the Brecon Beacons. Apart from being great fun to drive and a fabulous way to enjoy the hills and lanes … Continue reading

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The inherent dodginess of attitudinal surveys

From time to time, The Prospectory has to design and conduct surveys as part of a research project. Surveys can be useful for collecting data on behaviour from a larger sample of people than is possible with free-form interviews or … Continue reading

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Twizyology 2 – when is a car not a car

As previously, noted, we think the Renault Twizy’s greatest strength is in the fact that it’s not a car – it offers something completely different and fun for travellers who just want to get short distances cheaply and using very … Continue reading

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Twizyology 1 – the Psychology of the Renault Twizy

We haven’t blogged much recently as we’ve been busy launching a new, not-for-profit company, The Eco Travel Network Ltd which grew out of our b-bug project which The Prospectory ran last year. The aim of the Eco Travel Network (ETN) … Continue reading

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Breaking habitual behaviour? – Try using the wrong hand!

We’ve been exploring how triggering a change in behaviour can disrupt  unconscious habits and lead to change. It’s never easy but it’s certainly easier than trying to change attitudes! Much of human behaviour is unconscious, triggered by context. If you … Continue reading

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Technology, people and paradoxes

As a cognitive psychologist, brought up on a diet of strictly controlled lab experiments,  I love the “totally out of control” nature of technology trials (although not always at the time!). However well you plan the trial or design the … Continue reading

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